Buying Facebook likes and instant popularity.
Don’t do it. People will notice and you will look like a twat.
Say hello to Kid.
Kid is a label pushing the belief that everything looks better in black and white. I’m a believer. Representing my hometown, Sydney, Kid. delivers a refreshing blend of originality with classic cuts and designs that demand attention. What made you decide to start your own t-shirt label? To be completely honest, my main motivation...
Calling all Sydney creatives.
Alright creative folk out there looking for somewhere affordable to work. I’m opening up my studio (in Camperdown, Sydney) for others to work there too for $20 a week. Total steal. Would prefer clothing lines, designers, graphic designers etc etc. To lure you in, there is a PS3 and a bar fridge full of cider....
WordPress plugins that could help your brand.
I know a lot of brands out there are operating their sites with WordPress (myself included). For those of you that are, you probably know all about the Plugins that are available to you. There are seriously hundreds of them out there created to make running and promoting your site as easy as possible. I’ve...
Top 5 books to read for your business sucess.
When I was starting out in business, I spent a lot of time reading. Reading everything basically. I spent a lot of time on forums, business sites and all that kind of thing. But to me, nothing beats having a book in your hands. All of my business books are tattered, with highlighter and notes...
A minority in the t-shirt game.
Being female (yes, that’s right readers I am female) makes me a minority in the t-shirt game. I often stop and think how incredible our tee community is – it’s jam packed full of amazing and talented people from all over the world and of all different backgrounds. That’s rad. But let’s face it, it’s...
Out of town
I just wanted to let the regular readers know I’m off on a belated Summer holiday – short and sweet 7 days WITHOUT a computer…shock, horror! I’ll be writing some articles (the old fashioned way) when I’m away so expect some fresh articles when I return.
The way you act matters.
It’s easy to make the mistake of thinking you’re running a clothing line. The actual truth is you are the same as any other small business owner. There’s a lot of hype and bragging rights that come with owning your label – and by all means, you should enjoy it. But always remember that you...
Managing your inventory.
As I’m writing this, I’m looking around the lounge room of my house. There are boxes, shirts and packaging materials everywhere. It’s actually getting a little overwhelming. It’s not always like this. So I decided to write a post about inventory and the best ways to avoid the situation I find myself in right now....
Ethical clothing that looks damn good.
“There is so much I want to accomplish here. In three years time, I envision great expansion within the Prestigious brand heading, including market outreach, retail locations and catalog volume.” – William Matte William Matte had a desire to start a clothing line that representing his values, and at the tender age of 20 founded...
EBook to help you launch your brand.
The kind folk over at T-Shirt Magazine realeased an amazing ebook in July to help you launch a rad t-shirt brand. I actually only just came across this, and downloaded my copy yesterday. This bad boy is packed with 241 pages of helpful information and insight to help you out on your journey of starting...
How to put together a press kit.
When you’re starting out as a small brand, it’s important you get your brand in front of as many people as possible. Aside from bombarding your friends with requests to like your social pages, one of the most effective ways to gain some free exposure for your brand is to contact the media and try...
