Top 5 books to read for your business sucess.
When I was starting out in business, I spent a lot of time reading. Reading everything basically. I spent a lot of time on forums, business sites and all that kind of thing. But to me, nothing beats having a book in your hands. All of my business books are tattered, with highlighter and notes...
EBook to help you launch your brand.
The kind folk over at T-Shirt Magazine realeased an amazing ebook in July to help you launch a rad t-shirt brand. I actually only just came across this, and downloaded my copy yesterday. This bad boy is packed with 241 pages of helpful information and insight to help you out on your journey of starting...
How to fund your start up.
Whether you’re starting a hobby business on the side or planning on being the next Young Lovers, one thing is certain – starting your own t-shirt label is an expensive process. Although we’ve been through the breakdown of start-up costs in the article over here, the question of how to go about funding your start-up...
Finding inspiration.
Keeping your t-shirt label fresh can be a challenge, especially when you are focusing on all aspects of running your business. But it’s crucial for the success of your label that you keep coming up with new designs and creative ways to market your brand. Here are a few ideas on how you can keep...
Why word of mouth is your best marketing weapon.
When it comes to marketing, one thing is certainly true – word is mouth is your greatest tool. Now, it’s all very well and good for me to sit here and tell you how many more t-shirts you’re going to sell when your customers start telling all of their friends about you. The truth is...
Welcome to the new interview page.
I originally planned to put together a long article that featured interviews with recently launched indie label owners. I’ve wavered a little, as the response has been so awesome from the amazing people that run these lines and their responses were full of far too much goodness to cull down. So, now you will be...
Outsourcing VS printing your own tees.
When it comes to the production of your t-shirts, you have two choices – to use your skills and print them yourself, or outsource the work to a printing house. This article is intended to help you decide which option is going to be best for both you and your brand by going through my...
Pre-launch checklist for your label.
Your launch is the single most important release your line will ever have. It’s the chance to make a great first impression, to enter this swelled market and say “this is me, this is my brand…and we’re here to stay”. With that much pressure resting on your first release, you want to make sure that...
How to make a powerful blog for your brand.
If you’re running a t-shirt or clothing label, then it’s imperative you have a blog for your brand. It’s a great way to connect with your fans and customers as well as being the most powerful branding tool you have. If all that isn’t enough to encourage you – it’s fun too. Win. These days...
Blogging for your brand.
If you have a t-shirt label, you need to have a blog. I know it sounds direct and a bit like an order, but honestly…you need one. When you go to buy a piece of clothing, there are more factors that affect your decision to buy than just the designs themselves. As we’ve spoken about...
Are your designs appealing enough?
To become a successful t-shirt label you need to sell a lot of shirts – and to do that, your designs have to be appealing to a broad range of people. Everybody has different taste and no doubt what I like the next person might not. For example, I would never buy a t-shirt with...
Are you holding yourself back?
Here is a simple truth I want to share with you – no one makes a better enemy than yourself. There are so many times in my life where I have had everything I have needed to succeed – the funding, the inspiration, the support network…but I’ve still managed to screw things up. Why? Because I...
